Adding Social Accounts to Shopify | Boost Engagement & Sales
Today having a Shopify store isn’t enough. Why? To really grow your brand, you need to show up where your customers are, such as; on social media. Platforms like Instagram, Facebook, and TikTok are some of the best social media selling platforms out there. By adding social accounts to Shopify, you can connect with your audience, share updates, and bring more people to your store.
In this guide, we’ll show you how to use Shopify social media links and set up your Shopify social media integration and all without needing to touch any code. You’ll learn how to share content easily, add a social sharing image, and even show live feeds on your store using simple tools. Plus, we’ll share tips on Shopify social media marketing and explain how all of this can help you build trust, rank better in search engines, and make customers happier.
Let’s get started!
Why Add Shopify Social Media Links?
Adding social accounts to shopify to your site can help you increase sales, customer interaction, and brand visibility. Here are these reasons explained in detail:
1. Increase Brand Visibility:
Customers share products on social media, which broadens your brand's audience and increases your company's visibility.
2. Generate Leads:
A well-planned social media campaign can turn followers into customers by sustaining their interest in your business and merchandise.
3. Encourage consumer involvement:
Interacting with customers on social media creates long-lasting relationships and supports brand loyalty and trust.
4. Drive Traffic to Your Website:
Sharing your goods or promotions with others drives more customers to your Shopify store, increasing the possibility of purchases.
5. Enhance Search Rankings:
Active social media engagement tells search engines that your website is relevant that can boost your online visibility and rankings.
6. Develop Trust and Credibility:
By responding to comments and interacting with customers, you demonstrate transparency and dependability, which bolsters the credibility of your brand.
7. Boost customer satisfaction:
Social media gives customers a convenient way to ask questions and get prompt assistance, which enhances their shopping experience.
How to Add Social Media to Shopify without Coding
1. Connect Your Shopify Store with Social Media Platforms:
If you're experiencing issues with adding social accounts to Shopify, follow the steps discussed below: Adding new or updated social media links to your Shopify store is also covered. The Dawn theme is used to illustrate the steps; however, keep in mind that certain themes might not have social buttons integrated into them.
Step 1: Access Your Theme
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Go to your Shopify admin dashboard and log in.
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Select Online Store > Themes from the left sidebar.
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Find your active theme and select it.
Step 2: Open Theme Customization
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Locate the theme you are using right now.
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Click on the Customize button next to the theme name.
Step 3: Navigate to Social Media Settings
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Examine the left-hand menu in the Theme Editor.
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To access the theme options, click on it.
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Click on the Social Media tab.
Step 4: Include Links to Your Social Networks
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Platform-specific parameters may be found under the social media section.
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Copy and paste the URLs of your social media profiles into the respective fields.
Step 5: Save Your Changes
Click the Save button to let the changes take effect after you've entered your social media connections.
To make your social media symbols match the aesthetics of your company, consider customizing the Shopify theme if you want a more individualized appearance.
In this way, adding social accounts to Shopify can help you increase brand awareness and interaction.
2. Add Social Sharing Image:
Typically, an image appears in your post when you share a link to your business on social media. If the appropriate image in the link you share is not available, the social sharing image will be utilized.
Here is how to add social media-sharing photos to Shopify:
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1. Select Preferences under Online Store.
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2. Locate the social sharing image by scrolling down and selecting add image.
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3. Preview pictures.
3. How to Embed Social Media Feeds in Shopify:
Displaying social network feeds on your Shopify shop, which highlights postings relating to your brand and user-generated content, fosters a feeling of community and trust. Social feed integration is easy with programs like Socialwidget. This is how you do it:
Step 1: Use the Shopify App Store to install the Social widget
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Search for Socialwidget in the Shopify App Store and then install it.
Step 2: Choose a Plan
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Choose a plan that works for you depending on your requirements.
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A free trial is included with every plan so you may check out its features before committing.
Step 3: Connect Your Social Media Accounts
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After installation, navigate to the settings of the app.
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Select "TikTok" or "Instagram account" to connect your store to these networks.
Step 4: Grant Permissions
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Click "Allow" if this is your first time integrating social media accounts to allow access to your media and profile details.
Step 5: Select a Widget Template
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Select the widget layout that best complements the style of your shop.
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Choose the page on which you would want the feed to show.
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Go ahead and click "Create the first widget."
Step 6: Showcase Your Store's Social Feeds
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When you select "Go to the widget," your Shopify store will obtain your social network feed, videos, and images immediately.
Step 7: Make the widget unique
Change the parameters according to your tastes, including:
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Galleries-style
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The design and arrangement of widgets
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Configurations for the installation
Step 8: Save and Publish
Click "Save" after you're happy with the adjustment so that it appears on your Shopify store
4. Manually Add Social Media Icons to Shopify:
If your Shopify theme does not include built-in social network icons, you may manually add them by doing the following:
Step 1: Log in to Shopify
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Log in to your account on Shopify.
Step 2: Access the Themes Section
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Click on Online Store from the left sidebar of the Shopify Dashboard.
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Choose themes from the selection that drops down.
Step 3: Upload the Social Media Icon
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Look for the Assets folder by clicking on edit code in the three dots option in the themes section
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Press the "Add a new asset" button.
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Upload a file with your social networking icons (such as Facebook-button.png).
Step 4: Add icon via code
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Click Actions next to your active theme in the Themes section.
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From the dropdown menu, choose Edit Code.
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Locate and open header. liquid or footer .liquid to place the header or footer, respectively.
Step 5: Add the code for the social media icon
Wherever you want the symbol to display, enter the following code:
liquid
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Copy Edit {{ 'facebook-button.png' | asset_url | link_to: 'https://facebook.com/shopifystorepage', 'Follow us on Facebook' }}
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Enter the URL for your social media account instead of Facebook.
Step 6: Preview and Save
To apply the changes, click on the save button.
To make sure the social network icons are visible and functioning properly, stop by your shop.
Conclusion
Connecting social media to your Shopify store is a smart move for any business looking to grow online. It helps you reach more people, build trust with your audience, and turn casual visitors into loyal customers.
For many store owners, the first step is learning how to add social links to Shopify through the theme editor. It’s a quick way to connect your profiles without touching any code. But if you’re looking for a more tailored setup, you might be interested in adding social accounts to Shopify with custom code. This lets you match the look and feel of your store while giving you more control over placement and design.
You can also improve visibility by adding social accounts to your Shopify header, so they’re easy to spot right at the top of your site. And if you're asking, "How do I add social media icons to my Shopify footer?", that's another great spot which is perfect for keeping your links visible on every page.
If any of this feels confusing or time-consuming, don’t worry Ecomx Agency can help. We specialize in Shopify development and SEO, and we’re here to make your store stronger, smarter, and ready to grow. Reach out to us today and let’s take your store to the next level.