How To Add Product Reviews To Shopify
When shopping online, one of the first things customers check before clicking “Buy” is reviews. Real feedback from other buyers builds trust, improves conversions, and gives your store more credibility.
Adding product reviews in Shopify not only boosts customer confidence but can also improve your search engine ranking (SEO). In this guide, we’ll walk you through the different ways to add product reviews to your Shopify store.
Why Add Product Reviews in Shopify?
- Product reviews act as social proof that real people like your product.
- Product reviews build trust.
- Boost sales and increase conversions.
- Reviews can improve your search engine ranking(SEO).
For more on how SEO impacts sales, see why SEO is important for e-commerce.
Methods for Adding Product Reviews
There are different ways to add Product reviews in Shopify; some of these are given below.
- Add Reviews Using Shopify Apps
- Manually Add Review Widgets
Method 1: Add Reviews Using Shopify Apps
It is better to add Shopify reviews using apps because they give more advanced features, like photo and video reviews. You don’t have to add the reviews manually. Reviews are automatically added to your store whenever a customer adds a review. You can also manage reviews to show or hide on the site easily. Here is the final result. Check the GIF below to see how it will look before we go through the steps.

Step 1: Navigate to Shopify Admin > Apps.

Step 2: Click the App and sales channel settings button.

Step 3: Visit the Shopify app store.

Step 4: Search for the app like Judge.me Product Reviews App.

Step 5: Install the app.

Step 6: Reconfirm the install.

Step 7: Set up your Review app.

Step 8: Enable app embed to connect with your store.

Step 9: Save the changes.

Step 10: Add the review widget to your product page.

Step 11: Confirm the app widget and click save.

Step 12: Add your brand color and click Continue.
Step 13: Click on Finish.

Step 14: To customize your review Widget, click the Customize your Review Widget button.

Step 15: Click on the Customize button. After making any changes, make sure to save.
Popular apps for product reviews are as follows:
- Judge.me Product Reviews App
- Loox ‑ Visual Product Reviews
- Air Product Reviews App & UGC
- Yotpo: Product Reviews App
-
EasyReviews ‑ Product Reviews
Method 2: Manually Add Review Widgets
If you are using some third-party review platform outside of Shopify, like Trustpilot or Reviews.io, then you can manually embed the review widget in your Shopify store. Follow these steps to add a review widget to your Shopify store.
Step 1: Copy the Review embed code from the Review provider platform.
Step 2: Navigate to Online store > Themes > Edit code.

Step 3: Go to the main product.liquid file depending on the theme.

Step 4: Paste your code in your desired location.
Step 5: Save the changes.
While customizing your store, you may also want to explore Shopify product page customization to refine the look of your product pages.
Bottom Line
Adding product reviews in Shopify is one of the fastest ways to build trust, boost sales, and make your store more credible. Whether you choose a Shopify review app for automation or manually embed widgets from platforms like Trustpilot, reviews give shoppers the confidence to buy.
The more authentic reviews you display, the more your customers will trust your brand. Supercharge your store with reviews, SEO, and conversions. Work with our Shopify CRO & SEO experts to optimize product pages for maximum trust and sales.