How To Add Product Reviews To Shopify

How To Add Product Reviews To Shopify

When shopping online, one of the first things customers check before clicking “Buy” is reviews. Real feedback from other buyers builds trust, improves conversions, and gives your store more credibility.

Adding product reviews in Shopify not only boosts customer confidence but can also improve your search engine ranking (SEO). In this guide, we’ll walk you through the different ways to add product reviews to your Shopify store.

Why Add Product Reviews in Shopify?

  • Product reviews act as social proof that real people like your product.
  • Product reviews build trust.
  • Boost sales and increase conversions.
  • Reviews can improve your search engine ranking(SEO).

For more on how SEO impacts sales, see why SEO is important for e-commerce.

Methods for Adding Product Reviews

There are different ways to add Product reviews in Shopify; some of these are given below.

  1. Add Reviews Using Shopify Apps
  2. Manually Add Review Widgets

Method 1: Add Reviews Using Shopify Apps

It is better to add Shopify reviews using apps because they give more advanced features, like photo and video reviews. You don’t have to add the reviews manually. Reviews are automatically added to your store whenever a customer adds a review. You can also manage reviews to show or hide on the site easily. Here is the final result. Check the GIF below to see how it will look before we go through the steps.

How To Add Product Reviews To Shopify

Step 1: Navigate to Shopify Admin > Apps.

How To Add Product Reviews To Shopify

Step 2: Click the App and sales channel settings button.

How To Add Product Reviews To Shopify

Step 3: Visit the Shopify app store.

How To Add Product Reviews To Shopify

Step 4: Search for the app like Judge.me Product Reviews App.

How To Add Product Reviews To Shopify

Step 5: Install the app.

How To Add Product Reviews To Shopify

Step 6: Reconfirm the install.

How To Add Product Reviews To Shopify

Step 7: Set up your Review app.

How To Add Product Reviews To Shopify

Step 8: Enable app embed to connect with your store.

How To Add Product Reviews To Shopify

Step 9: Save the changes.

How To Add Product Reviews To Shopify

Step 10: Add the review widget to your product page.

How To Add Product Reviews To Shopify

Step 11: Confirm the app widget and click save.

How To Add Product Reviews To Shopify

Step 12: Add your brand color and click Continue.

Step 13: Click on Finish.

How To Add Product Reviews To Shopify

Step 14: To customize your review Widget, click the Customize your Review Widget button.

How To Add Product Reviews To Shopify

Step 15:  Click on the Customize button. After making any changes, make sure to save.

Popular apps for product reviews are as follows:

 

Method 2: Manually Add Review Widgets

If you are using some third-party review platform outside of Shopify, like Trustpilot or Reviews.io, then you can manually embed the review widget in your Shopify store. Follow these steps to add a review widget to your Shopify store. 

Step 1: Copy the Review embed code from the Review provider platform.

Step 2: Navigate to Online store > Themes > Edit code.

How To Add Product Reviews To Shopify

Step 3: Go to the main product.liquid file depending on the theme.

How To Add Product Reviews To Shopify

Step 4: Paste your code in your desired location. 

Step 5: Save the changes.

While customizing your store, you may also want to explore Shopify product page customization to refine the look of your product pages.

Bottom Line

Adding product reviews in Shopify is one of the fastest ways to build trust, boost sales, and make your store more credible. Whether you choose a Shopify review app for automation or manually embed widgets from platforms like Trustpilot, reviews give shoppers the confidence to buy.

The more authentic reviews you display, the more your customers will trust your brand. Supercharge your store with reviews, SEO, and conversions. Work with our Shopify CRO & SEO experts to optimize product pages for maximum trust and sales.

Frequently Asked Questions

Shopify used to offer a “Product Reviews” app, but it was discontinued. You’ll now need to use third-party apps or embed code.

Judge.me offers a free plan with unlimited product reviews, making it one of the most popular options.

Yes, apps like Loox and Yotpo allow photo and video reviews for stronger social proof.

Absolutely. Reviews add keyword-rich, user-generated content to your product pages, which Google favors.

Many apps allow importing existing reviews from CSV files, Amazon, or other platforms.

The best spots are directly on product pages, below product descriptions, and sometimes on the homepage or collection highlights.

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