How To Add Social Media Links To Shopify
In today's eCommerce world, social media and online stores go hand in hand. Shoppers want to see your brand outside of just your product pages; they want updates, behind-the-scenes content, and community.
By adding social media links to your Shopify store, you make it easy for visitors to follow your brand on Facebook, Instagram, TikTok, YouTube, and more. This builds trust, drives traffic, and keeps your audience engaged long after they leave your site.
Why Add Social Media Links to Shopify?
- Make it simple for shoppers to discover and follow your brand across all major social platforms. The more visibility you have, the stronger your presence becomes.
- Turn followers into an active community by sharing posts, stories, and promotions that spark likes, comments, and shares.
- A consistent, active social media presence shows customers that your brand is real, reliable, and worth their attention.
- Use your social channels to guide followers directly to your Shopify store, turning casual browsers into loyal buyers.
If you’re also reworking your storefront design, check out how to customize your Shopify website.
Methods for Adding Social Media Links
There are different ways to Add Social Media Links in Shopify
- Add Social Media Links Through Theme Settings.
- Add Social Media Icons Manually.
- Install a Social Media App.
While customizing your theme, you might also want to adjust elements like changing your “View Cart” color.
Method 1: Add Social Media Links Through Theme Settings
Most Shopify themes let you easily add your social media profiles right from the theme settings. Just enter your account links (like Facebook, Instagram, TikTok, or YouTube), and the icons will automatically appear on your store's header, footer, or wherever your theme supports them. Follow these steps to add social media links using the main Theme settings.
Step 1: Navigate to Online store > Themes > Customize.

Step 2: Go to the settings and scroll down to the Social media tab.

Step 3: Add your social media links and click Save.

Step 4: Navigate to the relevant section, like the header or footer, where social media icons will show.

Step 5: You can enable or disable the social media icons using this toggle and save the changes.

Method 2: Add Social Media Icons Manually
If your theme doesn't have built-in settings to show social media links, then you can add social media links using the theme Editor. Follow these steps to add social media to your store.
Step 1: Navigate to Online Store > Themes > Edit code.

Step 2: Go to the relevant section, for example, footer.liquid.
Step 3: Paste this code at your desired location.
<a href="https://facebook.com/YourStore" target="_blank">Facebook</a> |
<a href="https://instagram.com/YourStore" target="_blank">Instagram</a> |
<a href="https://tiktok.com/@YourStore" target="_blank">TikTok</a>
Step 4: Save the Changes.
Method 3: Install a Social Media App
If you are not comfortable with coding, then you can add Social media links using Shopify Apps. Install a Shopify app to add social media icons and links to your store quickly. These apps give you more design flexibility and placement options, so your customers can easily find and follow your brand on different platforms. Follow these steps to add social media icons using apps.
Step 1: Navigate to Shopify Admin > Apps.

Step 2: Click on the App and sales channel settings button.

Step 3: Visit the Shopify app store.

Step 4: Search for the app like Social Bar: Social Media Icons.

Step 5: Install the app.

Step 6: Reconfirm the install in the Shopify admin.

Step 7: Click on the Add icon button and start adding social icons.

Step 8: Choose the type of icon and add the relevant URL, and click Save.

Step 9: After adding the icons, click Save.

Step 10: Adjust the position, sizes, and different settings available, and click Save.

Step 11: Navigate to Online Store > Customize > App Embed. Enable the app embed and click Save.
Popular apps are as follows:
- Social Bar: Social Media Icons
- Sharely: Social Media Icons
- Social Bar: Social Media Icons
- Zotabox Social Sharing Buttons
Bottom Line
Adding social media links in Shopify makes it easier for shoppers to follow, trust, and engage with your brand. Whether you use theme settings, custom code, or a social media app, the goal is the same: connect with your audience and keep them coming back. The stronger your social presence, the more traffic and sales your Shopify store will generate.
If you’d rather skip coding and DIY apps, our Shopify eCommerce App Integration Service can set everything up professionally.